The 2018 New Middle Class Spiritual Consumption Upgrading Report released by iResearch pointed out that in the consumption chain from looking for product information to after-sales service, "there are products you want to buy, but they are limited by space (you can't buy them nearby)" accounted for 38.0% of the top 10 consumer pain points of the new middle class in 2018. It is not difficult to imagine that experience is becoming the main decision-making factor for consumers to purchase smart homes.

Today, with advanced technology, consumers can imagine the design and experience of a certain mobile phone or computer without seeing it, because consumers have been fully educated by the market.
However, smart home is different. Smart home systems include more than ten categories and thousands of products. In addition, the pattern of many smart home enterprises is gradually changing from "intelligent products" to "intelligent scene". For most ordinary consumers, this is "Grandma Liu's first visit to the Grand View Garden", After all, consumers have not yet fully "digested" even intelligent products, and the experience of intelligent multi scene interaction in the whole house cannot be perceived by imagination.